FREE RESOURCES
Practical tools for a stronger website.
Useful, straightforward tools to help you plan clearly, understand costs, launch confidently, and build more trust online.
PLANNING TEMPLATE
Small-Business Website Brief
Organize your goals, audience, services, pages, proof, and priorities before design begins.
COST PLANNING
Website Cost Calculator
Compare an upfront project and ongoing care with a clear monthly website subscription.
LAUNCH READINESS
50-Point Website Launch Checklist
Review strategy, content, mobile UX, SEO, accessibility, performance, and measurement.
SELF-ASSESSMENT
Trust & Conversion Benchmark
Check the signals that help visitors understand your business and feel confident enough to contact you.
CONVERSION PLANNING
Website Lead Opportunity Calculator
Model your current lead rate and the potential impact of a realistic conversion improvement.
AI READINESS
LLMS.txt Builder
Create a concise, specification-aligned guide to your website’s most authoritative pages.